How HearingLife Canada Scaled Patient Financing 20× While Expanding Access to Care


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Overview
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The Challenge: Financing Friction Was Undermining the Patient Experience
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The Strategic Shift: Bringing Financing In-House
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Results at a Glance
20× growth in patient financing volume across key markets
100% clinic adoption nationwide
5–10 minutes application time, down from over 45 minutes
10–15%reduction in patient interest rates
360+ clinics operating on a unified financing platform
Operational Transformation: Consistency at Scale
With TurnKey Lender, HearingLife gained full control over how financing was delivered across the organization.
And the results were immediate.
Standardized workflows replaced fragmented processes. Administrative burden fell. Staff confidence in presenting financing options improved. And by reducing application times from over 45 minutes to just 5–10 minutes, HearingLife meaningfully improved both clinic efficiency and the patient experience at a critical decision point.
Business Impact: Financing Became a Growth Driver
The operational improvements quickly translated into measurable business outcomes, such as:
• Higher financing adoption across multiple markets
• Improved patient conversion at the point of care
• Increased demand for higher-value hearing solutions
• Operational scalability without proportional administrative growth
With full control over financing programs, HearingLife also gained the flexibility to continuously optimize offerings, tailoring terms across markets and patient segments as the organization grew.
Patient Impact: Expanding Access to Care
Ultimately, every operational and business gain traced back to the single most important outcome: more patients moving forward with the care they need.
Lower interest rates, faster applications, and more flexible payment options reduced both the financial and logistical barriers to treatment.
“This has, without a doubt, expanded access to care.”
Why HearingLife Chose TurnKey Lender
HearingLife needed more than a financing platform. They needed infrastructure capable of supporting a consistent patient experience across hundreds of clinics while remaining agile enough to evolve as the organization grew.
HearingLife built a financing infrastructure capable of supporting hundreds of clinics, configurable by market, and designed to grow with the organization. TurnKey Lender provided the platform to make it possible.
The Takeaway: Financing as a Strategic Growth Lever
HearingLife’s transformation reflects a broader shift happening across healthcare and embedded finance. Once treated as a back-office payment function, financing is now directly tied to patient acquisition, accessibility, and long-term growth.
For organizations willing to take control of the financing experience, the opportunity is significant: better outcomes for patients, stronger conversion at the point of care, and a infrastructure that grows with the business.
“Before TurnKey, we couldn’t really control the clinic experience or the client experience. Outcomes were unpredictable. Since implementing TurnKey Lender, we’ve been able to control and influence the client experience, and we’ve seen widespread adoption across our clinics.”
Nick Minicucci
Vice President, Finance, Demant / HearingLife