SME Borrowers – Optimal Target Audience for Alternative Lenders
New Payday Rules – New Era for Savvy Lenders
One of the oldest and to this day most popular lending models, payday lending, faces some new twists and turns in the years to come as the legislators, and the courts continue to sort out the new payday rules.Â
How to Launch a Peer-to-Peer Lending Operation – 6 Critical Components
P2P lending isn’t a trend. It’s an entirely new delivery vehicle that’s here to stay. Borrowers have already pushed peer-to-peer loan volume close to the $1 trillion mark, but launching an infrastructure that supports investor/borrower matching can still be a complex undertaking. Alternative and digital lenders who understand online origination and payments processing are the […]
How Millennials Choose Financial Products: A Guide for Lenders
Lenders are on a constant lookout for new demographics and audiences to convert into customers. And millennials aren’t just tech-savvy kids anymore. These are the people born between 1981 and 1996. So now they are somewhere between 22 and 38 years old and most of them are already operating on the lending market.
Is Alternative Lending Your Next Best Move?
The alternative lending industry has enjoyed continuous, double-digit growth over the past several years. When will this upward trend plateau? When big banks approve more loans than they decline. In other words – we don’t see the dark at the end of this well-lit tunnel. Even though savvy lenders have already carved out their niche, […]
Pros and Cons of Peer-to-Peer Lending for a Small Business
The world of investing and borrowing hasn’t been immune to change. And peer-to-peer lending is one of the fastest growing trends in the world of finances right now. As more and more people start to question the reliability of traditional banks, many of them turn to alternative ways to make money. And whereas before the […]
Use e-Commerce Intelligence to Improve Online Lending Profitability
At TurnKey Lender we’re always looking for ways to apply outside intelligence to online lending. This week we focus on CRO (conversion rate optimization). It’s considered the holy grail of e-commerce marketing because
SME Borrowers: Perfect Match for Alternative Lenders
Demand for business loans continues to rise, especially when it comes to SME borrowers. On the other hand traditional funders like banks and credit unions continue to decline the majority of these applications. And they use a slow, paper-based process to come to their negative conclusion. This is good news for alternative lenders who can […]
Decision Automation: How To Augment Predictive Analytics with Human Intelligence
This article examines the perfect combination of automated decisioning with advanced analytics and the human interaction. Let’s start with a simple brainteaser. Take a look at this picture: There is a set of four cards lying on a table. Your task is to verify the rule: “If there’s a vowel written on one side of […]
