One of the oldest and to this day most popular lending models, payday lending, faces some new twists and turns in the years to come as the legislators, and the courts continue to sort out the new payday rules.
Digital lenders are rewriting the book when it comes to better credit decisions. They approve more loans, apply more accurate interest rates, and increase portfolio yield – without taking on additional risk.
Unlike TurnKey Lender, which by any measure is still very young (we’re turning five soon, yay!), Meritrust Credit Union was founded way back in 1935 in Wichita, Kansas in the central plains section of the United States.
There’s rapid-fire change in the lending industry with new competitors emerging on a daily basis. Some of this competition comes from unexpected directions like e-commerce platforms, rideshare apps, and Wall Street giants
At TurnKey Lender we’re always looking for ways to apply outside intelligence to online lending. This week we focus on CRO (conversion rate optimization). It’s considered the holy grail of e-commerce marketing because